Continuing a conversation in WhatsApp Web

After 24 hours without a message from the customer, the API allows templates only. But a conversation between two people is always allowed — from the business's second WhatsApp (the phone app or WhatsApp Web).

1. In the conversation click "Continue in WhatsApp Web".
2. The chat with the customer opens in the account signed in on your side, with a prepared text: "Hi {name}, this is {business} — continuing our WhatsApp conversation". The wording is set in Settings.
3. Sending is manual — the system only opens the chat and notes "continued manually" in the conversation.

The button does not appear for a customer who opted out, is blocked, or whose data was erased — "STOP" stops manual outreach too. The option can be turned off entirely in Settings.